need gap

“According to the 2022 Insurance Barometer Study, conducted by LIMRA and Life Happens, 106 million adults lack life insurance, or adequate coverage. The need gap, what people have versus what they said they need, is at an all-time high and more than double what it was 12 years ago. The percent of households that say they would be financially secure if the primary wage earner suddenly passed away is 68 percent among life insurance owners, versus 47 percent among those who do not own life insurance.” Call us if you are part of a need gap. We’re here to help.

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